Tuesday, 8 December 2015

Law firm Baker & McKenzie snaps up Freshfields' Jon McClay to lead its London comms

Baker & McKenzie has appointed Jon McClay as its London director of marketing, communications and business development, starting early next year.

McClay will focus on developing the firm's brand and institutionalising client relationships, operating as part of the wider global marketing and business development function.

In addition to his London responsibilities, McClay will also work closely with the leadership team in Johannesburg to develop the marketing and business development capability for the South Africa Office. He joins the firm's eight member London Management Committee, led by managing partner Paul Rawlinson.

Rawlinson said: "Jon's wealth of experience and expertise across the entire marketing, business development and communications spectrum is second to none. He's going to be a huge asset to the firm and I am confident that he will continue to drive our innovative client and business growth strategy, cementing our position as a top ten City law firm."

McClay is currently global co-head of marketing and business development at Freshfields. He joined the firm in 2011 and is responsible for global client development, sector-based strategies and global marketing campaigns. Prior to this, he worked for Barclaycard in a number of commercial and customer-facing roles, including head of strategy.

He added: "I'm delighted to be appointed to this role. I've watched Baker & McKenzie's brand and market recognition go from strength to strength over recent years. I am excited to be joining a strong team to continue building on the success that the firm has had to date."

McClay replaces Julia Hayhoe who has been appointed as Baker & McKenzie's global director of strategy implementation, working closely with the global chairman and ExCo.

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