Friday, 13 November 2015
AXA Investment Managers (AXA IM), an asset manager with approximately €669bn (£473bn) in Assets Under Management (AUM), has brought in BNP Paribas' Valérie Frohly as global head of corporate communications.
Frohly takes responsibility for the investor's global corporate comms strategy, looking to accelerate business growth and reinforce brand consistency throughout the world. She is based in AXA IM's Paris offices.
Joseph Pinto, global COO at AXA IM, said: “We are thrilled that Valérie has joined AXA IM. Her considerable experience will help to guide and support the progress of the internal and external communication aspects of AXA IM’s strategic plan. Her deep knowledge of asset management, international experience and extensive expertise in corporate communications will help us to strengthen our brand in a consistent manner around the globe."
Most recently, Frohly was global head of corporate comms at BNP Paribas and she has held several roles at the French multinational bank since she joined in 1995. This included a three year stint as head of marketing and comms at Alfred Berg, the Nordic subsidiary of BNP Paribas.
She added: "I’m delighted to join a major international asset manager at a time when its growth is accelerating. Within the communications team, we strive to protect and enhance the reputation of AXA IM as a leading asset manager serving the needs of our clients."